Retail Marketing and CX Design

With a background in graphic design and a love for storytelling, I approach retail as a place where brand and human experience meet. From global campaigns to in-store journeys, I design every touchpoint to feel intentional—rooted in strategy, but brought to life through creativity. It’s about more than just showing up in a space; it’s about making the brand feel real, relevant, and memorable the moment someone walks through the door.

Here are a few projects that reflect how I bring the brand to life in the retail world.