Lost Wolves Creative Brand Strategy
Lost Wolves Creative is a creative business I co-founded with my husband, built around hand-drawn design, illustration, photography, and thoughtful visual storytelling. I developed the brand identity and creative direction from the ground up, creating a flexible visual language that could extend across artwork, products, digital content, and the brand's online presence.
The project brings together strategy, identity, graphic design, illustration, and content into one cohesive brand, giving me the opportunity to explore how a visual identity can evolve across different mediums while maintaining a clear and recognizable point of view.
My Role: Brand Strategy · Creative Direction · Brand Identity · Graphic Design · Illustration · Art Direction
Apparel & Product Design
I extend the Lost Wolves visual language into original apparel and products, developing hand-drawn artwork and adapting each design for physical production. The work includes illustration, typography, composition, and preparing artwork for print across different products and formats.